![]() ![]() Create a contingency plan for your webinar presentation.Luckily, HubSpot and GoToWebinar teamed up to bring you the ultimate webinar planning kit that can help you create a compelling, effective webinar that will engage potential customers and drive lead generation. As a result, it’s even more challenging to make your virtual event stand out from the pack. The new “ working from home economy” guarantees that webinars remain a cornerstone of companies’ marketing and sales strategies.īecause companies are turning to webinars to replace their live events, the market is experiencing an over-saturation. Most companies are moving toward a telecommuting model, and the trend shows no sign of slowing down. While webinars may seem outdated, they have proven to be invaluable during social distancing. If there was ever a time to create a webinar, it’s now. From April 2019 to April 2020, ON24 saw a 167% increase in monthly usage of its webinar platform. The B2B webinar platform BrightTalk reported a 76% increase in video, webinar, and virtual events uploaded to their platform from March to June 2020. This means more Zoom meetings instead of in-person meetings, more walks to a home office instead of commutes to a high-rise, and more webinars instead of live events. ![]() Since the rise of remote work, people rely on technology for education and social interaction more than ever. ![]()
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